This project showcases the full brand identity design for “El Chef” Restaurant, including the logo, menu design, and cover artwork. The concept focuses on creating a friendly and recognizable visual identity built around a cheerful chef mascot and modern Arabic typography. The design aims to deliver a warm, inviting feel that represents the restaurant’s atmosphere and high-quality food service. The colors, shapes, and style were chosen to reflect comfort, professionalism, and a memorable customer experience.