Surgel approached us with the goal of modernizing their brand and expanding their market appeal by offering more diverse options. We initiated a full rebranding process, transforming their visual identity to align with contemporary aesthetics. This included updating the color palette and creating a refreshed brand image that feels modern, dynamic, and visually striking.
In parallel, we revamped their social media strategy to reflect the new brand persona. Our approach focused on fun, vibrant, and colorful content, making their online presence more engaging and approachable to a wider audience. The result is a cohesive brand identity that is both aesthetically appealing and aligned with Surgel’s growth objectives.